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STYLE GUIDE

The Fairfax & Favor style guide is just that, a guide, to be followed closely with caution and attention to detail. Much like any fashion, trend or style, it will likely change and evolve over time. As such it is very important to refer back to this guide before undertaking any design work.

We use this guide as a reference to keep everything uniform, consistent and to ensure the brand and style remains instantly recognisable and familiar to the visitor.

BRAND

Discover how we use the crown and shield, the logo variations, and best practice.

COLOURS

Explore the brand navy, gold and supporting colours, how we use them and their colour codes.

TYPOGRAPHY

Read about the way we use Gill Sans Nova, including weights, spacing, headings and colours.

SPACING

Find out how we build consistency through grids, margins, padding with Tailwind markup.

ICONOGRAPHY

Explore how we support the sites usability with subtle use of iconography.

COMPONENTS

Outlining breadcrumbs, tabs, links, product tags and many more website components.

CTAs

How we get from A to B. The various different button and link types we use and when to use them.

FORMS

Covering form inputs, textareas, select dropdowns, checkboxes, labels and how we lay out forms.